New Developments In New-Product Development - James E. Heppelmann

Title: New Developments In New-Product Development

Author: James E. Heppelmann

Date: 2010-11-01

New Developments In New-Product Development - James E. Heppelmann

Manufacturing and new product development have become a new world of their own, and leaders must understand their complexities to survive.  PTC President and Chief Operating Officer James E. Heppelmann describes the problems and suggests ways to cope.